Monday, September 21, 2009

Retailer Q&A

We spoke with Scott Starbuck and Kate Rowan Fernandez of City Soles, Chicago's hotbed for alternative footwear and fashion-forward styles, to gain insight from those on the front line of the retail industry. Here is what one of our favorite retail partners had to say about fall trends, the Farylrobin brand and consumer expectations:

Farylrobin: What are your favorite fall trends this season?
Scott Starbuck: Over-the-knee boots, military boots and cowboy boots

FR: Have women been coming into City Soles asking for any specific shoe styles for the season?
Kate Rowan Fernandez: Booties for sure! Every woman needs a great pair of booties that will go with everything from fall all the way through spring.

FR: Which Farylrobin styles are you carrying for fall? Which one is your favorite and how would you suggets women wear it?
SS: We carry most of the line but my favorite is the Malia. I suggest women wear this shoe with tights and a dress or skirt.

FR: What does your "go-to shoe" look like?
KRF: Flat boot, preferably a bit of an elongated toe, one I could dress up or down.

FR: Which trends from last fall should we expect to see again this year?
KRF: The colors from last fall are still prominent. Greys, cognacs and purples. The little bootie style is all over the place, peep-toe shoes worn with tights is a hot look too!

To purchase Farylrobin at City Soles visit their stores at 2001 West North Ave or 3432 N. Southport in Chicago, IL. You can also check them out online at

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